BENEFIBER 〰️
This campaign started as a delusional, late-night idea from my AD partner, inspired by Cool and the Gang’s “Celebration”. The client absolutely loved it and it became the masterbrand campaign for Benefiber. Pitch that crazy idea.
This campaign started as a delusional, late-night idea from my AD partner, inspired by Cool and the Gang’s “Celebration”. The client absolutely loved it and it became the masterbrand campaign for Benefiber. Pitch that crazy idea.