Airbnb X Xmen 97 〰️

This project was part of Airbnb’s Icons launch, a category of stays hosted by the biggest names in music, tv, social media, sports, and more. We were tasked with delivering social media assets for each respective campaign, this one starred the X-Mansion. In honor of X-Men 97 (continuation of the beloved X-Men The Animated Series) Airbnb recreated the X Mansion with some help from 2D painter Joshua Vides. Our 3 videos got over 6 million views on Instagram, TikTok and Twitter, and went viral. A LOT.

 

The news has always played a huge part in the X-Men story—the same was true of X-Men 97. We created a news segment to announce the X-Mansion being available on Airbnb. Script written by ya boy.

Does this feel familiar? We recreated the opening from the original show to unveil the X-Mansion.

Are your eyes playing tricks on you? Kinda. Joshua Vides used his 2D painting style for the interior of the X Mansion. It's like your favorite kid's TV show came to life.